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Marketing Trends for 2022
The new year is upon us, and where companies plan to spend their digital marketing dollars is being assessed. While they may consider which platforms to advertise on, a more crucial concept to consider is how they will implement their digital marketing and advertising. Social media burst onto the scene in the early 2000s, and …
How to Begin Facebook Marketing
A business owner’s goal is to increase their clientele, and one of the best ways to do so is by marketing your services or products on social media. Facebook has an enormous number of users, which means that you have a large potential customer base. In fact, with roughly 2.91 billion monthly active users as …
Claim and Optimize Your Local Listing For Optimum Visibility
As a business owner, have you set up your local listing? A better question for many is: do you know your local listing and how to set it up? Many do not, which is unfortunate, as a big part of your Search Engine Optimization (SEO) effort is directly tied to your local listing on online …
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Blending Traditional Marketing with Online Marketing
From a traditional and digital marketing perspective, there is no such thing as one size fits all. However, if you want to integrate these two things into your brand’s growth strategy, it will pay off tremendously in many ways. Marketing has always been a priority for businesses, but it can be hard to keep up …
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Website Importance and Best Practices
In addition to Apps, a large part of what the Internet is is business and personal websites. This is why NorthCoastNow finds it so utterly shocking when many small businesses come to them for advertising without a website or with an outdated one. The days of static websites are gone. From obvious reasons like branding …
4 Compelling Benefits of Online Marketing
Marketing is a tricky business and changes constantly. There are many things that you need to consider when developing an effective marketing strategy, and it can be confusing to know where to focus your efforts. One of the most important considerations for any marketing campaign is what type of mediums you will use in your …
The NorthCoastNow Family
Lorain County Printing and Publishing Company and NorthCoastNow NorthCoastNow is a diverse family-run organization that operates award-winning newspapers and radio stations. NorthCoastNow ability to help businesses reach their customers on both radio and newspapers allows us to help maximize their valued marketing dollars. With the new addition of NorthCoastNow Digital, we are your one-stop shop …